Comments on: Ugly websites can make more money

By: George Angell

George Angell — Fri, 11 Mar 2011 17:30:33 +0000

Interesting thoughts. Like most designers I usually think pretty, graphics, fonts, etc. However, I am begining to wonder if the ugly site (if selling the right product) will get more money. It hasn;t happened to me yet, but there;s still hope.

By: Brad Pit

Brad Pit — Fri, 18 Dec 2009 15:43:37 +0000

Good Article, totally agree.

By: Barry

Barry — Mon, 16 Mar 2009 21:45:11 +0000

PlentyofFish.com is definitely ugly and does make lots of money. Whether that site could do better with a revamp is another question. Proper testing would probably help determine that without losing the current income.

Rosco,
It is a fine balance between having content people want to link to and having “boring” articles. One way is to provide good content that sets up the ads as sources of more detailed information.
Just having boring articles probably is not going to bring in the traffic you need.

By: Rosco

Rosco — Mon, 16 Mar 2009 10:03:43 +0000

Good Article, totally agree.

When using elance to get articles for a new mini site. Depending on the project itself, I often go for the cheapest, in a way I want a boring articles so people click on the advertising.

By: eq78

eq78 — Mon, 16 Mar 2009 04:58:32 +0000

Excellent article Barry, the guy at Plentyoffish.com talked about this in INC magazine. He said why change it, its ugly but makes millions of dollars ugly.